THE BRAND CONCEPT​​​​​​​
NÉRA Dermal Lab is a conceptual skincare brand inspired by clinical aesthetics and dermatological precision. The visual identity is built around clarity, restraint, and a modern scientific approach to beauty.
Minimal typography, calm neutral tones, and a modular visual system create a structured yet elegant language that reflects purity, trust, and clinical credibility.
The project explores how contemporary dermo-cosmetic brands can communicate science and sophistication through refined packaging, subtle color systems, and carefully balanced typography.

Tools
Adobe Illustrator, Adobe Photoshop
LOGO CONSTRUCTION
BRAND ELEMENTS
DL-01 | Hydra Balance
A hydration focused serum presented through clean labeling and clinical typography. Designed to emphasize formulation clarity, gentle care, and dermatological credibility.
DL-02 | Lumina Complex
A brightening serum concept built around precision and active performance. Minimal hierarchy and neutral tones reinforce a science led positioning.
A dual product system exploring the balance between clinical skincare science and minimalist visual identity.
Concept & Visual Identity by Michael ID

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